Our core objectives

.

  • Increase public awareness of sailing and its benefits.
  • Increase and grow participation.
  • Strengthen sailing communities.
  • Promote the sailing industry.
  • Support the development and attainment of sustainable ocean-friendly goals.

To achieve these objectives, we are committed to support the local organisations, communities and industry to promote their local sailing activities.

Through our help centre we can provide a support platform and actively encourage sailing activities to be undertaken, such as:

1. Public Participation Events

  • Free “Discover Sailing” / “On-Water” days with local clubs and schools.
  • Sailing taster sessions for beginners, including youth, women, and underrepresented groups.
  • Global synchronised regattas or coastal parades on World Sailing Day.
  • By supporting organisations like WORLD SAILING, and introducing young (and old) to the sport of sailing as well as local yacht club sailing events.

2. Sailing Heritage and Education

  • Support for the Maritime museums around the world. Museum Open Days on 28 May.
  • Exhibitions celebrating sailing history, iconic voyages and ships and the people who undertook them.
  • School outreach programs and interactive educational content.
  • Lectures and workshops featuring famous sailors, historians, and innovators.

3. Sustainability and Ocean Awareness

  • Ocean clean-up challenges and coastal conservation activities.
  • Partnering with sustainability organisations to promote eco-friendly boating practices.
  • Workshops on sustainable boatbuilding, green technologies, and ocean health.

4. Digital and Media Campaigns

  • Global media partnerships showcasing events, celebrity involvement.
  • Promoting the Golden Sail award finalists and Hall of Fame inductee finalists.
  • Social media competitions, sailing photography, and video storytelling.
  • Online sailing simulators and virtual regattas to engage digital audiences.

6. Community Building Initiatives

  • Launching locally a “World Sailing Day Ambassadors” program.
  • Establishing a global sailing clubs network.
  • Encouraging mentorship programs connecting experienced sailors with newcomers.
  • By combining hands-on activities, digital outreach, industry collaboration, and a focus on sustainability,
  • World Sailing Day can become a catalyst for growing the sailing community and promoting a healthy ocean environment worldwide.

7. Creating a global Sailing Loyalty Program

  • Use the SailingMiles loyalty and rewards program to reward club/association members for engaging more.
  • Partners to actively promote and distrubute SailingMiles to support the creation of a sailing ecosystem. Reward with SailingMiles.
  • Use the loyalty program partners to exand the community network and to attract new sailors.
  • Encourage mentorship programs, training, etc. using the SailingMiles donations to help fund these activities.

World Sailing Day is proud to be associated with​: